KADA
A fashion brand redefining sustainable manufacturing processes to create elevated, effortless essentials.
LAUNCHED TO MARKET, COMMUNAL CREATIVE
A new take on sustainable fashion.
KADA is the female-founded fashion line that’s making sustainability the most stylish choice. Using a more efficient, less wasteful design process, KADA’s collection of elevated basics is designed to be worn today and ten years from now.
The concept of personal growth and evolution over time was at the foundation of the brand. The result is a brand that celebrates the human capacity for change with a defiant tone and empowering feel. Bold graphics, strong contrast, and an energetic movement capture the essence of how it feels to be a part of the KADA community.
Details
Art Direction
Brand Strategy
Brand Name
Brand Voice
Brand Identity
Content Creation
Packaging System
Site Design
Team
Jess Williams - Creative Director
Claire Pedersen - Brand Lead, Senior Designer
Amary Wiggin - Director, Strategy & Voice
Mary Rabun - Senior Designer
Yejee Pae - Designer
Partners
Grace Rivera – Photography
Carolina Orrico - Stylist
Natasha Felker - Stylist
